Canada Place sets its sails for Canada Day
FOR IMMEDIATE RELEASE
Vancouver, BC, Jan 18 2011 - Canada Place Corporation (CPC) has appointed brand.LIVE Management Group to create and produce the next Canada Day at Canada Place celebration on July 1, 2011. The agency will be responsible for production and event management of the day-long celebration at Canada Place leading up to the evening parade and fireworks display.
“Our marquee Canada Day event is an annual tradition where we collectively unleash our national pride and take a moment to celebrate this great nation” said Robyn McVicker, Director of Communications and Public Affairs, Canada Place Corporation. “brand.LIVE has an impressive pedigree of festivals and entertainment, and we’re thrilled to engage them to create a new, unique and inherently Canadian showcase for this year’s Canada Day at Canada Place.”
Now in its 24th year, Canada Day at Canada Place is a day-long celebration that attracts over 190,000 people and presents a stellar entertainment line-up. Stay tuned for more updates on Vancouver’s biggest Canada Day celebration at www.canadaplace.ca/canadaday
ABOUT brand.LIVE:
brand.LIVE Management Group is a Vancouver based agency specializing in event production, management, marketing and sponsorship. Past highlights include multiple Grey Cup Festivals, the Celebration of Light Fireworks Festival, LIVE at Squamish Music Festival and numerous 2010 Winter Olympic pavilions. For more information visit www.brandlivegroup.com
ABOUT CANADA PLACE:
Located in the heart of Vancouver’s downtown harbour front, Canada Place generates over $1 billion per year in economic activity and is the inspiring national landmark welcoming local residents, visitors and ships to the West Coast. Canada Place Corporation is the owner of Canada Place, and is the coordinating landlord for the organizations at Canada Place including the Pan Pacific Hotel, Port Metro Vancouver corporate offices and Cruise Ship terminal, World Trade Centre and Vancouver Convention Centre East. Canada Place Corporation hosts a number of marquee annual community events including Canada Day and Christmas at Canada Place. Canada Place was home to the Main Press Centre for the Vancouver 2010 Olympic Winter Games. www.canadaplace.ca 
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